I am a strategist, creator, and data analyst.
I believe innovative marketing communications are empowered by data, revealed by strategic planning, and, ultimately, expressed with creativity.
SK
PR CAMPAIGN
What is an authentic brand massage for a brand that flourished thanks to COVID?
06–10–2018
Client:Dongmoon
Project:Rebranding
Project Scope: $3M
Result
Won agency pitch Increased brand awareness and brand favorability by +200%
Background
- Award Winning-
Grand Prize won at 2018 Korea Advertisig Congress.